Study No 3: "Sustainovation"
Sustainability as catalyst for radical innovation and growth ... available since January 2010!
Sustainability as catalyst for radical innovation and growth ... available since January 2010!
Study No 2: "Hand in Hand"
Corporate Volunteering as an Instrument in Organisational Development in Germany (in German)
Corporate Volunteering as an Instrument in Organisational Development in Germany (in German)Study No 1: "Good Brand 2006"
Ethical Consumer Behaviour and Caused Related Marketing in Germany (in German)
Ethical Consumer Behaviour and Caused Related Marketing in Germany (in German)b&v latest news
- Recently published: SUSTAINOVATION
The new brands & values study on sustainability as catalyst for radical innovation and growth can now be ordered.
- Fairtrade defies the crisis
Also in times of crisis, German and international consumers look for the Fairtrade label: fair trade recorded growing worldwide sales. This fits: in the Ethical Brand Monitor Fairtrade is the most sustainable brand 2009.
- Growth market: sustainable detergents and cleaning agents
Biodegradability of components, removal of hazardous substances, use of renewable raw materials and reduced water pollution are the new purchasing criteria.